You call it procrastinating, I call it thinking!​

"Imagination only comes when you privilege the subconscious, when you make delay and procrastination work for you." - Hilary Mantel (Author)



Hi, my name's Andrew, and I'm a procrastinator.  I tend to put things off to the last minute.  I'll start a project, and then go away and do other things for hours or days before coming back to finish my task.  This habit has been one of my ... less desirable traits for most of my life. 



But not anymore!



My Dad recently introduced me a professor and writer by the name of Adam Grant.  He has this really cool theory about creative thinkers.  Dr. Grant has been studying how moderate amounts of procrastination seem to be one of the key elements that many creative people share. 



The idea goes something like this.  When we start a new task, our brains start thinking about the problem both consciously and subconsciously.  Even if we stop working on our project, our subconscious brain keeps thinking about how to achieve our original task.  After procrastinating, when we come back to finish our project, we are able to tap into a whole new level of problem-solving thanks to our all the time we gave our subconscious to chew on the problem.  



I really liked this idea!  Partly because it gave me some justification for why my procrastinating might be a good thing!  Mostly because I realized I had already started using this technique of moderate procrastination.



When I write a new blog post or make a piece of graphic art, I always try to walk away from my work for about 12 hours.  I stop sitting at my desk trying to make it better.  I sleep on it.  I do something else.  I procrastinate.  When I come back, I can look at the project in a brand new light because I gave my subconscious time to find new insight.



I've made my procrastination a choice to allow my subconscious to share in the processing of data, which means I get to turn a bad habit into a valuable tool!


This is a mockup. Publish to view how it will appear live.

Andrew Epps